VANS X TIMBERLAND

VANS X TIMBERLAND (LITERALLY) MEET IN THE MIDDLE FOR A HISTORIC FOOTWEAR COLLAB

Photographer: Cian Moore
Executive Producer: Klaudia Podsiadlo
Supervising Producer: Natalie Cordray
Agency: Highsnobiety
Client: Vans, Timberland

As staple brands within the culture for decades, Vans and Timberland have played a part in reshaping the style landscape. From Vans being a part of some of skateboarding’s most legendary moments to Timberland being dubbed the honorary footwear of NYC, neither of these labels has any shortage of history to pull from.

While both have reached the proverbial footwear mountain top in their respective lanes, a collaboration between the renowned skate shoe brand and the famed outdoor footwear label just makes sense. Having been adopted and repurposed in various subcultures, Vans x Timberland meets in the middle (literally) for this capsule, blending histories to produce something completely new.To embody the true essence of "meeting in the middle," we set up shop at the exact halfway point between Vans’ headquarters on the west coast and Timberland’s on the east; mixing the best of both worlds.

Set in rural Nebraska, Vans and Timberland partnered with locals to demonstrate a refreshed take to styling this iconic partnership, bringing the shoes to life in an unexpected location. For so many, each brand exudes a different way of life, but when examined further, they share a similar ethos that rewards exploration and utility.